Primary Purpose and Scope the Job

Ensure the budgeted sales volume is achieved through proper maintenance of the allocated shelf space in supermarket(s), availability of all Java SKU’S at all times and ensuring they are tidy and replenishments are done on time. Manages instore product sampling/promotions.

Duties and Responsibilities:

To ensure all the listed Java retail products are always presentable at the allocated shelf space, ensuring its tidy at all times and well stocked.
Ensure Java house SKU’S are always available for sale with correct prices and shelf labels properly marked.
Initiates orders with the shelf stockers by accurately reconciling the category picking list then forward for raising of LPO with the procurement team to accordingly arrange for replenishment.
Checking on slow moving SKU’S and advising the Sales supervisor on the same.
Checking on short expiries in the allocated accounts and informing the category manager & sales supervisor for a solution.
Initiating for inter branch stock transfers across branches for key accounts incase dead/slow moving in some branches.
Collecting market intelligence i.e competitor’s activities etc.
Conducts planned sales and in store promotions activities.
Reporting back to the sales supervisor on customer feedback and their needs so that appropriate action can be taken.
Presenting the allocated territory status report touching every detailed aspect (sales, shelf, slow stocks, LPO turnover rate) every week very clear reflection of work on the ground.
Maintain stores sets/testers/merchandising units/displays/product literature as warranted.
Assisting in sales payments collection for the same accounts/route they are attending

KEY ACCOUNTABILITIES:

Key Result Areas/ Key Performance Indicators (5-6 areas)

Ensures the allocated retail space is always well stocked and space is maintained.
Stocking of retail space should be 95% at all times with the agreed shelf space maintained at 100%.
Ensures orders & LPO’s are raised in good time to mitigate zero stock out before the replenishing delivery is done.
All listed Java SKU’S should be at no time be out of stock.
Checking of short expiries and advising on slow moving SKU’S.
Number/return of expired Java retail listed items should be at not more than 0% at any given stores/account.
Coordinates product sampling/promotions within the allocated stores

Performance Indicators (3-5 indicators)

All promotions should be executed at a rate of 90 – 100% and the sales for the item under promotion should grow by not less than 15% LFL (Month/Year).
Ensures the daily activities of account scheduled to attend is/are updated accordingly to the supervisor in the agreed communication medium.
Reporting should be prompt and for any urgent matters to be escalated via phone call ASAP.

Core COMPETENCIES

Experience;

1+ year of retail merchandising experience within the beverage industry and understands how to merchandise at specialty retailers in the area in order to grow volume per outlet
Experience interacting directly with retailers/shelf-line team(s).

Skills & Abilities:

Organized & attention to detail-oriented with great follow up skills.
Knowledge of territory/accounts allocated.
Good communication skills and strong organizational skills
Willingness/Flexible to travel to stores in their geography.
Customer influence with a proven record in delivering visible results.
Passion to grow brand(s), Persuasive on ideas and opinions.
Customer focused- likes to meet new people, learn about them and their business. Results driven, able to find solutions when faced with adverse results or conditions to achieve objectives

Qualifications/Knowledge:

Diploma in business/sales and/or marketing, or certificate in sales and marketing.
Basic coffee knowledge.
Excellent customer service.
Self-motivated, self-driven achiever able to implement formal and informal KPI’s.
Uses extensive merchandizing knowledge to spot opportunities where others may not.