Job description

Job Summary:

GIVO is seeking a talented and creative Social Media Manager to join their team and help them build, manage and maintain a strong online presence. The ideal candidate will be passionate about social media and have a proven track record of success in creating engaging content and driving online engagement.

Key Responsibilities:

Implement and manage GIVO's day-to-day presence across social media platforms (Twitter, Instagram, Facebook, TikTok, and LinkedIn)
Assist in the development and execution of SMS and WhatsApp marketing campaigns
Create and curate engaging text, image and video content for social media accounts aligned with our content pillars and quarterly focus areas
Implement our social media and offline content strategy, ensuring consistency in tone, style, and messaging across all platforms
Monitor and respond to social media inquiries, comments, and messages in a timely manner
Monitor and report on feedback and online reviews
Support the planning and promotion of offline events and community initiatives
Track and report on social media metrics and KPIs
Collaborate with other teams to ensure alignment of social media efforts with overall marketing and business goals
Stay up-to-date with social media trends and best practices
Collaborate on blog content creation and email marketing campaigns
Assist in managing our email subscriber list
Support the analysis of performance across various digital channels, providing insights to the team

Qualifications:

Bachelor’s degree in marketing, or a communications-related degree, or proven experience in a marketing role
2-4 years of work experience experience in social media and/or community management
Proficiency in social media management tools and analytics platforms
Excellent written and verbal communication skills
Strong understanding of various social media platforms and their unique characteristics
Ability to create visually appealing content using design tools
Ability to identify and track relevant community metrics
Ability to interpret website traffic and online customer engagement metrics
Experience launching community initiatives (e.g. building an online forum, launching an ambassador program, creating an event series and writing an email newsletter) is a plus
Knowledge of sustainability and recycling issues is a plus

Required Skills:

Creative thinking and problem-solving abilities
Strong organizational and time management skills
Ability to work independently and as part of a team
Adaptability to changing priorities and deadlines
Passion for sustainability and environmental issues